Digital Media Arts
Digital Media Arts
Associate in Applied Science Degree in Visual Arts (A.A.S.)

The Digital Media Arts A.A.S. option of the Visual Arts program prepares students for entry-level positions in three areas: 3-D Animation, Web Design, and Multimedia.

The computer is the primary tool of expression in the program; however, emphasis is placed on the development of creative thinking and art and design skills. Most course work takes place in a studio using regularly updated professional-quality hardware and software on both Macintosh and PC computer platforms.

The program may be pursued full-time or part-time. Some courses may be offered only during the evening.

SEE ALSO:
3-D Animation certificate program
Web Design certificate program


The 3-D Animation concentration (DMA.3D. AAS) prepares students for positions as 3-D production artists, animators, and modelers. Typical employers include animation studios; advertising agencies; design firms; television, film and video effects houses; and other branches of the entertainment industry.

PROGRAM OUTCOMES
  • Understand the pre-production process, including character design and storyboarding;
  • Visualize and animate story ideas;
  • Apply animation and storytelling principles to specific animation projects;
  • Use design principles to create 3-D computer animations that communicate effectively;
  • Use professional 3-D modeling and animation software applications;
  • Solve design problems, which contain change over time, 3-D models, camera positions, lighting, and textures;
  • Create a professional portfolio to serve in the pursuit of further education or employment.

The Web Design concentration (DMA.WEB.AAS) prepares students for positions as web designers, web animators, and interactive art directors – positions most often found in interactive multimedia studios, advertising agencies, and design firms. It also prepares students for advanced study in interactive media design.

PROGRAM OUTCOMES
  • Design an architectural plan for a website;
  • Use professional software applications to create a website with advanced design and content;
  • Use professional software to create interactive games and educational modules;
  • Use professional software to edit digital video and audio;
  • Use design principles to create web pages that communicate effectively;
  • Use the principles of user interaction and usability to create user-friendly websites;
  • Create websites that are accessible to and serve a variety of different user needs and technologies;
  • Develop and present ideas in both written and oral formats;
  • Create a professional portfolio to serve in the pursuit of further education or employment.

The Multimedia concentration (DMA.MULT.AAS) prepares students for positions as multimedia designers, graphic artists, and production artists. Typical employers include advertising agencies; design firms; television, film and video effects houses; and other branches of the entertainment industry. It also prepares students for advanced study in computer graphics or digital media arts.

PROGRAM OUTCOMES
  • Produce and manage two- and three-dimensional digital imagery using professional digital manipulation and illustration software;
  • Produce and manage moving imagery using professional animation, video, and motion graphics software;
  • Apply design principles in the design and creation of digital imagery;
  • Apply animation and storytelling principles in the design and creation of animation and video projects;
  • Understand the different phases of digital production;
  • Use a variety of digital input and output technologies;
  • Develop and present ideas in both written and oral formats;
  • Create a professional portfolio to serve in the pursuit of further education or employment.
DEGREE CURRICULUM
2019-2020 Academic Year
 earlier / Archive
DMA.3D.AAS
DMA.WEB.AAS
DMA.MULT.AAS
CIP 500402

The course sequence below represents a recommended example of how this degree program can be completed in two years, presuming a Fall Term start and satisfaction of all Developmental Studies (Foundations courses) requirements and prerequisites. Actual approaches toward completion depend on each student's anticipated transfer institution, career objectives, or other individual circumstances.

Students are encouraged to meet regularly with an academic advisor or Success Coach to consider options, establish plans, and monitor progress.

Code Course (lecture/lab hours) Credits
To Do This Semester
FIRST SEMESTER
ART 102 Basic Drawing (1/4) 3

✔ Meet with your faculty advisor to complete an academic plan. Make sure you are aware of any course prerequisites you may need to take, and how long it will take to complete your degree.

✔ Use your online tools: Check your MercerMail daily, utilize features of Office 365, and get to know Student Planning.

✔ Take advantage of Learning Centers or Online Tutoring to support your studies and assignments.

ART 105 Two-Dimensional Design (1/4) 3
DMA 110 Digital Imaging (1/4) 3
DMA 144 Internet Tools and Techniques (1/4) 3
ENG 101 English Composition I (3/0)





3
SECOND SEMESTER
ART 106 Three-Dimensional Design (1/4) 3

✔ Transitioning to college can be challenging. Meet with your Success Coach for guidance and support.

✔ Apply for financial aid by May 1.

✔ Contact professors with questions and use their office hours to develop a connection. Talk with them to get the inside scoop on how your profession works.

✔ Be sure to visit the Career Services office to explore jobs, internships, and career information and get help with your resume and other career tools.

✔ Apply for Continuing Student scholarships at www.mccc.edu/m-scholarships.

ART 122 History of Art II (3/0) 3
DMA 115 Vector Drawing (1/4) 3
DMA 145 Web Design I (1/4) 3
ENG 102 English Composition II (3/0)










3
THIRD SEMESTER
DMA 135 Digital Narrative (1/4) 3

✔ Keep in contact with each professor and your faculty advisor. Make sure you are on track to graduate on time.

✔ Work with Career Services to formulate plans for after you've earned this degree.

✔ Develop team and leadership skills by getting involved in activities and clubs.

✔ Apply for Continuing Student scholarships at www.mccc.edu/m-scholarships.

✔ Manage your stress! Take advantage of the MCCC pool, Fitness Center, free yoga and Zumba. Reach out for counseling or other support if you need it. Your Success Coach can connect you with resources.

DMA 250 Digital Portfolio Seminar (1/4) 3
MAT  — Mathematics elective
  • MAT 120 or 125 recommended. Select in consultation with an academic advisor.
3
  —    — Concentration elective 3
  —    — Concentration elective








3
FOURTH SEMESTER
ADV 201 Advertising Design II (1/4) 3

✔ Get ready to start your career! Begin the job application process.

✔ Discuss your career plans with your faculty advisor. S/he can help you transition successfully.

CMN 112 Public Speaking (3/0) 3
  —    — Art History elective
  • Select from ART 121, 124, 125; CMN 107; PHO 110.
3
  —    — Concentration elective 3
  —    — Concentration elective 3
  60  

NOTE: Students must earn a minimum grade of C in all ADV, ART, CMN, DMA, IST, and PHO courses.

Code Course (lecture/lab hours) Credits
3-D Animation CONCENTRATION electives
ART 104 Life Drawing (1/4) 3
DMA 120 3-D Modeling I (1/4) 3
DMA 225 Computer Animation I (1/4) 3
DMA 226 Computer Animation II (1/4)

3
Web Design CONCENTRATION electives
ADV 101 Advertising Design I (1/4) 3
ADV 110 Typography I: Basics of Graphic Design (1/4) 3
DMA 245 Web Design II (1/4) 3
DMA 210 Motion Graphics (1/4)  
  OR 3
DMA 290 Digital Media Arts Internship

 
Multimedia CONCENTRATION electives
ADV 110 Typography I: Basics of Graphic Design (1/4) 3
DMA 210 Motion Graphics (1/4) 3
DMA 275 Interdisciplinary Studio (1/4) 3
  —    — Multimedia elective
  • Select from any 200-level DMA course or the following courses from other programs: ADV 101, 210; CMN 141, 142, 153; GAM 120; MUS 230; PHO 202, 203.
3